Privacy Policy - SafeRack

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Last Updated: October 2025

This Privacy Policy informs you of how your Personal Information is collected, used, shared, and protected in connection with the SafeRack website (saferack.com) and related services. SafeRack is a subsidiary of SixAxis LLC, the global leader in bulk loading platforms, gangways, loading arms, and fall protection solutions for truck, railcar, and marine applications (hereinafter “SafeRack”, “we”, “us”, “our”, “Site” or “Sites”).

Definitions

“Personal Information” refers to information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household. This includes but is not limited to identifiers, commercial information, internet activity, geolocation data, professional information, and inferences drawn about preferences and behaviors.

“Sensitive Personal Information” includes Social Security numbers, driver’s license numbers, passport numbers, precise geolocation, racial or ethnic origin, religious or philosophical beliefs, union membership, genetic data, biometric identifiers, health information, sexual orientation, immigration status, financial account access credentials, and contents of personal communications unless we are the intended recipient.

1. Information We Collect

Categories of Personal Information Collected

We collect the following categories of Personal Information when you interact with SafeRack:

Personal Identifiers

  • Name, email address, postal address, phone number
  • IP address, device identifiers, cookies
  • Account credentials and unique personal identifiers
  • Search queries related to loading platforms, gangways, and fall protection
  • Browser type, operating system, time zone

Commercial Information

  • Purchase history of SafeRack products and systems
  • Product specifications for loading platforms and gangways
  • Quote requests for bulk loading solutions
  • Payment information and billing addresses
  • Installation requirements and project specifications
  • Terminal configurations and loading requirements

Internet and Network Activity

  • Browsing history on saferack.com
  • Interaction with product configurators and 3D rendering tools
  • Pages viewed, links clicked, and time spent on Site
  • Search terms used within our Site
  • Referring websites and exit pages

Professional and Employment Information

  • Company name and industry sector (oil & gas, chemical, food & beverage, etc.)
  • Job title and department
  • Facility type and loading terminal specifications
  • OSHA compliance needs and safety requirements
  • Number and types of loading spots required
  • Job application materials (resume, cover letter, references)

Geolocation Data

  • General location derived from IP address
  • Project site addresses for installations
  • Delivery and service locations
  • Terminal and facility locations

Inferences and Profiles

  • Preferences for bulk loading solutions
  • Safety equipment needs and compliance requirements
  • Terminal specifications and customization preferences
  • Predicted product interests based on industry and application

Sensitive Personal Information (collected only with explicit consent)

  • Health information (for ergonomic equipment recommendations)
  • Disability status (for accessibility accommodations)
  • Biometric identifiers (for secure account access, if opted-in)
  • Government-issued identification (for certain commercial transactions)

Sources of Personal Information

We collect Personal Information from:

  • Directly from you: When you create an account, request quotes, use our proprietary configurator, make purchases, schedule on-site assessments, or contact customer service
  • Automatically: Through cookies, pixels, and similar technologies when you browse saferack.com
  • Third parties: Service providers, business partners, industry databases, and trade associations
  • Social media platforms: When you interact with our social media presence

2. How We Use Your Information

Business Purposes for Collection

We use your Personal Information for the following purposes:

Product and Service Delivery

  • Process orders for loading platforms, gangways, and safety equipment
  • Provide quotes using our proprietary configurator tool
  • Generate 3D renderings and layout drawings
  • Coordinate product delivery and professional installation services
  • Provide technical support and maintenance services
  • Handle warranty claims and service agreements

Safety and Compliance Support

  • Conduct complimentary on-site safety assessments
  • Assist with OSHA and regulatory compliance requirements
  • Recommend appropriate fall protection solutions
  • Provide safety training and best practices documentation
  • Share updates on safety regulations and industry standards
  • Optimize terminal design for compliance and productivity

Engineering and Customization

  • Design custom loading solutions for unique specifications
  • Coordinate with your engineering teams
  • Provide CAD drawings and technical specifications
  • Calculate load requirements and structural needs
  • Engineer solutions for multi-spot loading systems

Marketing and Communications

  • Send product updates and new safety solution announcements
  • Provide industry insights and technical resources
  • Personalize product recommendations based on your terminal needs
  • Conduct customer satisfaction surveys
  • Share case studies and success stories

Website Operations

  • Improve saferack.com functionality and user experience
  • Enhance our proprietary configurator and 3D rendering tools
  • Provide customer account management
  • Ensure website security and prevent fraud
  • Analyze site usage to improve our services

Legal and Compliance

  • Comply with legal obligations and regulatory requirements
  • Respond to law enforcement requests and legal processes
  • Protect our rights, property, and safety
  • Detect and prevent fraud and security incidents
  • Maintain records as required by law

We process your Personal Information based on:

  • Contract performance: To fulfill orders and provide installation services
  • Legitimate interests: To improve our products and services, ensure safety, and conduct marketing
  • Legal obligations: To comply with OSHA, DOT, and other regulatory requirements
  • Consent: For certain marketing activities and sensitive data processing

3. Information Sharing and Disclosure

We may share your Personal Information with:

Service Providers and Business Partners

  • Payment processors for secure transactions
  • Shipping and logistics companies for equipment delivery
  • SafeRack Construction Services for installation and maintenance
  • Engineering and design consultants
  • Marketing and analytics platforms
  • Customer relationship management (CRM) providers
  • Cloud storage and hosting services

Within SixAxis LLC

  • Parent company and affiliated brands for business operations
  • Internal departments for customer service and support
  • Sister companies for integrated solutions (ErectaStep, YellowGate, etc.)

Legal and Safety Disclosures

  • Law enforcement agencies when required by law
  • Government authorities for regulatory compliance
  • Safety inspectors and certification bodies
  • Third parties to protect rights, safety, or property
  • In connection with legal proceedings or investigations

Business Transfers

  • Potential buyers in case of merger, acquisition, or sale of assets
  • Professional advisors during business transactions

With Your Consent

  • Other parties when you explicitly authorize sharing
  • Engineering firms and contractors working on your project

We do not sell your Personal Information to third parties. We may share information for cross-contextual behavioral advertising, which you can opt out of as described in Section 9.

4. Data Retention

We retain your Personal Information for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

Retention Periods by Category:

  • Transaction records: 7 years for tax and accounting purposes
  • Customer accounts: Duration of active relationship plus 5 years
  • Project specifications: 10 years for warranty and liability purposes
  • Installation records: 15 years for safety compliance documentation
  • Marketing communications: Until you unsubscribe or request deletion
  • Website analytics: 26 months from collection
  • Job applications: 3 years from last contact (with consent for longer)
  • Service agreements: Duration of agreement plus 7 years
  • Safety assessment records: 10 years for compliance verification

Factors affecting retention include legal requirements, statute of limitations, warranty periods, business needs, and regulatory obligations.

5. Children’s Privacy

SafeRack does not knowingly collect Personal Information from children under 16 years of age. Our industrial bulk loading solutions and services are intended for business and commercial use. If we become aware that we have collected information from a child under 16, we will promptly delete such information. Parents or guardians who believe their child has provided us with Personal Information should contact us immediately at privacy@sixaxisllc.com.

6. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to enhance your experience and gather analytics.

Types of Cookies We Use:

  • Essential cookies: Required for site functionality, configurator tools, and security
  • Performance cookies: Help us understand site usage and improve performance
  • Functional cookies: Remember your preferences, saved configurations, and project specifications
  • Advertising cookies: Enable targeted advertising and measure campaign effectiveness

Managing Cookie Preferences:
You can control cookies through:

  • Browser settings to block or delete cookies
  • Our cookie consent banner when you first visit our Site
  • Opt-out tools provided by advertising partners
  • Global Privacy Control (GPC) signals, which we honor

For more information, visit our Cookie Policy at saferack.com/cookie-policy.

7. Data Security

We implement appropriate technical and organizational measures to protect your Personal Information, including:

  • Encryption of sensitive data in transit and at rest
  • Regular security assessments and penetration testing
  • Access controls and authentication requirements
  • Employee training on data protection
  • Incident response procedures
  • Regular backups and disaster recovery plans
  • Compliance with industry security standards
  • Secure project documentation management

While we strive to protect your information, no security system is impenetrable. We cannot guarantee absolute security of your data.

8. International Data Transfers

SafeRack operates primarily in the United States with operations in multiple countries. If you access our Site from outside the U.S., your information may be transferred to and processed in the U.S. or other countries where we or our service providers operate.

For transfers from the EEA, UK, or Switzerland, we implement appropriate safeguards including:

  • Standard Contractual Clauses approved by the European Commission
  • Data processing agreements with service providers
  • Transfer Impact Assessments where required

9. Your Privacy Rights

Rights for All Users

Regardless of location, you have the right to:

  • Access your Personal Information
  • Correct inaccurate information
  • Request deletion of your information (subject to legal requirements)
  • Opt out of marketing communications
  • Withdraw consent where processing is based on consent

California Privacy Rights (CCPA/CPRA)

California residents have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

Right to Know

  • Categories and specific pieces of Personal Information collected
  • Sources of Personal Information
  • Purposes for collection and use
  • Categories of third parties with whom we share information
  • Categories of information sold or shared (we do not sell Personal Information)

Right to Delete
Request deletion of your Personal Information, subject to legal exceptions

Right to Correct
Request correction of inaccurate Personal Information

Right to Opt Out

  • Opt out of sale of Personal Information (we do not sell)
  • Opt out of sharing for cross-contextual behavioral advertising
  • Opt out via Global Privacy Control (GPC) signal

Right to Limit Use of Sensitive Personal Information
Restrict use to necessary business purposes only

Right to Non-Discrimination
No discrimination for exercising privacy rights

Shine the Light Rights
Request information about Personal Information shared with third parties for direct marketing

To exercise these rights:

  • Email: privacy@sixaxisllc.com
  • Phone: 1-866-761-7225
  • Online form: saferack.com/privacy-request

Verification Process: We will verify your identity before processing requests. This may include:

  • Matching information you provide with our records
  • Requesting additional identifying information
  • For sensitive requests, a signed declaration under penalty of perjury

Authorized Agents: You may designate an authorized agent to submit requests on your behalf. Agents must provide written authorization and verify their identity.

Response Timeline: We respond to requests within 45 days, with a possible 45-day extension for complex requests.

Rights for Other U.S. States

Residents of Delaware, Iowa, Nebraska, New Hampshire, New Jersey, Tennessee, Minnesota, and Maryland have similar rights under their respective state privacy laws, including rights to access, delete, correct, and opt out of certain data processing.

Contact us using the information above to exercise your rights.

European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR):

Right to Access
Obtain confirmation of processing and access to your data

Right to Rectification
Correct inaccurate or incomplete information

Right to Erasure (“Right to be Forgotten”)
Request deletion under certain circumstances

Right to Restrict Processing
Limit how we use your information

Right to Data Portability
Receive your data in a structured, machine-readable format

Right to Object
Object to processing based on legitimate interests or for direct marketing

Rights Related to Automated Decision-Making
Not be subject to solely automated decisions with legal effects

Right to Withdraw Consent
Withdraw consent at any time where processing is based on consent

Right to Lodge a Complaint
File a complaint with your local supervisory authority

To exercise these rights, contact us at privacy@sixaxisllc.com. We will respond within 30 days.

10. Accessibility

SafeRack is committed to making our Site accessible to all users, including those with disabilities. We strive to comply with the Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG) 2.1 Level AA.

Our accessibility features include:

  • Keyboard navigation support
  • Screen reader compatibility
  • Alternative text for images
  • Proper color contrast ratios
  • Clear heading structures
  • Descriptive link text
  • Accessible forms and configuration tools

If you encounter accessibility barriers, please contact us at accessibility@saferack.com or 1-866-761-7225.

11. AI and Automated Processing

We may use artificial intelligence and automated systems to:

  • Optimize loading platform configurations
  • Calculate structural requirements and load capacities
  • Generate 3D renderings and technical drawings
  • Provide product recommendations based on terminal specifications
  • Analyze safety assessment data
  • Detect and prevent fraud
  • Improve customer service responses

You have the right to:

  • Request human review of automated decisions
  • Opt out of profiling for marketing purposes
  • Receive an explanation of automated decision logic

We implement privacy-by-design principles in our AI systems and maintain human oversight of automated processes.

12. Marketing Communications

Email Marketing
You may opt out of marketing emails by:

  • Clicking “unsubscribe” in any marketing email
  • Contacting us at privacy@sixaxisllc.com
  • Updating preferences in your account settings

Unsubscribing from marketing emails will not affect transactional communications about your orders, installations, or service agreements.

Targeted Advertising
We may use your information for targeted advertising. You can opt out through:

  • Digital Advertising Alliance (DAA) opt-out tools
  • Network Advertising Initiative (NAI) opt-out tools
  • Your device’s privacy settings
  • Global Privacy Control (GPC) signals

Our Site may contain links to third-party websites and services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any Personal Information.

14. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or business operations. We will notify you of material changes by:

  • Posting a prominent notice on our Site
  • Sending an email to registered users
  • Updating the “Last Updated” date

Your continued use of our Site after changes indicates acceptance of the updated Policy.

15. Contact Information

For questions, concerns, or to exercise your privacy rights, contact us:

SafeRack Privacy Office
c/o SixAxis LLC
219 Safety Avenue
Andrews, South Carolina 29510

Email: privacy@sixaxisllc.com
Phone: 1-866-761-7225
Online Form: saferack.com/privacy-contact

For GDPR-related inquiries: privacy@sixaxisllc.com

Supervisory Authorities

  • California: California Privacy Protection Agency (cppa.ca.gov)
  • EU/EEA: Your local data protection authority
  • UK: Information Commissioner’s Office (ico.org.uk)

This Privacy Policy is effective as of the date listed above and supersedes all previous versions. Thank you for trusting SafeRack with your information as we help you create safer, more efficient bulk loading operations through our industry-leading fall protection and access solutions.